INDUSTRY · SOCIAL MEDIA CONTENT

Social Media That Turns Followers Into Service Calls

We help plumbing companies build a local social presence that earns trust, educates homeowners on prevention, and makes you the obvious call when pipes burst.

72%
Of homeowners use social to find local services
3x
More leads from consistent posting
15
Posts/mo starting from
The Problem

What's Holding Your Social Media Back

Only remembered during emergencies

Plumbing is a reactive industry—people only think of you when something goes wrong. Without regular content, you're competing on speed and price alone.

81% of emergency plumbing calls go to the first company found online

No visual content to showcase quality work

Plumbing work happens behind walls and under floors. Without intentional content, prospects have no way to judge your craftsmanship before hiring.

Losing to competitors with better online presence

The plumber with 200 reviews and weekly posts wins over the one with a bare Facebook page—even if the latter does better work.

68% of consumers pick a service provider based on social proof

Crews are too busy to create content

Your team is elbow-deep in repairs all day. Expecting technicians to film content and write captions between jobs isn't realistic.

What We Create

Content Built for Plumbing

Every content type is crafted specifically for Plumbing brands—not repurposed from a generic template.

DIY prevention tips

Quick tips on preventing frozen pipes, avoiding drain clogs, and maintaining water heaters—content that builds authority and gets saved/shared.

Job-site before & after photos

Dramatic reveals of pipe replacements, sewer line repairs, and bathroom remodels that visually prove your quality.

Emergency preparedness content

Posts about what to do when a pipe bursts, how to shut off a main valve, and when to call a pro—so you're the expert they remember.

Customer review spotlights

Highlighted 5-star reviews with graphics and context that turn happy customers into your best sales tool.

Seasonal plumbing checklists

Winterization guides, spring sump pump checks, and holiday prep tips that drive engagement and position you as proactive, not reactive.

The Opportunity

Why This Matters for Your Business

Avg. Engagement

Plumbing companies see 2–4% engagement rates on Facebook, especially on educational and before/after content

Posting Frequency

Plumbers posting 4x/week generate 2.5x more website visits and quote requests than those posting once a week

Industry Insight

Before-and-after plumbing posts receive 3x more shares than standard promotional content, expanding organic reach into new local audiences

Simple pricing. No contracts.

Content Creation starts at $300/mo. Full Social Media Management starts at $479/mo.

FAQs

Common Questions

Ready to build a plumbing brand that gets calls before the emergency?

Book a free strategy call and we'll create a content plan that positions you as the trusted local plumber.